Far be it from me to wade into the murky depths of the ongoing Apple versus Samsung saga since it’s a topic that usually makes my eyes roll into the back of my head. But I came across a story on Apple Insider (of all places) that irritated me enough to write about it here. It seems that Samsung has been plotting for quite a while to dump Android in favor of its own mobile operating system.
Samsung has already employed Tizen as the mobile OS in a watch project, and has demonstrated phones running Tizen as a functional alternative to Android.
With its smartphones running Tizen, Samsung wouldn’t have to share its ecosystem with HTC, making it easier to compete against it and other former comrades formerly affiliated under Google’s Android banner.
If Samsung can successfully replace Android with its own Tizen as its executives have since publicly outlined as a goal, it would leave Google tied to a series of hardware partners that are collectively losing lots of money.
Image credit: Apple Insider
Sleazy Samsung and used car salesman Mitt Romney
Samsung has always come across as a bit of a sleazy company to me. Something about the company has always just rubbed me the wrong way. Whenever I see a Samsung ad or read a story about them I feel like I’ve been slimed. It’s a feeling akin to dealing with a used car salesman or an insurance salesman, you just know that they are full of crap and you feel dirty after dealing with them.
You could even call Samsung the Mitt Romney of Android manufacturers. I lived in Massachusetts when Romney was governor so I knew what a grinning sleazebag he was, and despite that I held my nose and voted for the trouser snake back in 2012 simply because I felt he was slightly less bad when it comes to the economy than four more years of Dear Leader Obama (next time remind me to vote third party…a pox on both their houses…ugh!). But I felt dirty after I cast that vote, and that’s how Samsung makes me feel: dirty.
Samsung’s scheme to use Android and then dump it later
In this case we can clearly see that Android was always just a means to an end for Samsung, it was never their preferred platform. They jumped on the Android bandwagon to ride it for as long as they could, all the while plotting to dump it and replace it at some point with their own operating system so they would not have to share profits with Google or other Android manufacturers.
I know that some folks will argue that Samsung doesn’t owe Google or Android users anything, and that they have a right to run their business anyway they want, including using a different mobile operating system. Fair enough, I can see that side of the argument. Samsung isn’t a charity, it’s a business and they have to go where the profits are if they want to succeed over the long haul.
But scheming to dump Android may come back to haunt Samsung in the end as some consumers who really like Android and consider it to be their preferred platform may take pause before buying a Samsung phone or tablet. Why buy an Android-based product from a company that you know ultimately wants to dump Android altogether? You could spend a lot of money only to wake up one day and find that Samsung no longer supports Android, and that you’ll need to buy a Tizen-based device if you want to continue using Samsung’s mobile products.
Samsung’s troubled history of problematic behavior
This isn’t the first time that Samsung has oozed its way into trouble. Remember back when Google warned Samsung not to keep copying Apple? Samsung didn’t listen and simply continued to do what it had already been doing anyway. Nobody can say that Google didn’t at least try to rein Samsung in, but let’s face it folks, Google has no direct control over Samsung. Samsung does whatever it wants and thus its now in court fighting Apple to the bitter end.
And let’s not forget the allegations that Samsung paid people to bash its rival HTC. When I first read about that silliness, the wise words of Darth Vader ran through my head: They are as clumsy as they are stupid. Seriously, what was Samsung thinking by engaging in such juvenile marketing antics? What did they hope to accomplish? It’s just that sort of stuff that gives Samsung its aura of used car salesman sleaziness.
As if that’s not enough to damage Samsung’s brand and credibility, there were recent revelations that the company had deceived investors about sales of its Galaxy Tab device. Clumsy and stupid indeed! Did Samsung actually think that nobody would find about such a deception? It makes me wonder what is going on inside the company that it seems to utterly lack any kind of a moral compass.
For the time being Samsung still seems to be making plenty of money off Android, but I can’t help but wonder if it’s days as an Android company are numbered. Samsung may have thought that they’d be the ones dumping Android, but I wonder now if it will be Android users who start dumping Samsung instead. I can’t say I’d blame them if they do.
What’s your take on this? Tell me in the comments below.